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Salesforce Marketing Cloud Advanced Cross Channel : Marketing-Cloud-Advanced-Cross-Channel
- Exam Code: Marketing-Cloud-Advanced-Cross-Channel
- Exam Name: Salesforce Marketing Cloud Advanced Cross Channel
- Updated: Oct 14, 2026 Q&As: 102 Questions and Answers
- Q & A: 102 Questions and Answers
About Salesforce Marketing Cloud Advanced Cross Channel : Marketing-Cloud-Advanced-Cross-Channel Exam
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Salesforce Marketing-Cloud-Advanced-Cross-Channel Exam Overview:
| Certification Vendor: | Salesforce |
|---|---|
| Exam Name: | Salesforce Marketing Cloud Advanced Cross Channel |
| Exam Number: | Marketing-Cloud-Advanced-Cross-Channel (AP-214) |
| Exam Format: | Multiple Choice, Multiple Select |
| Exam Price: | $200 USD |
| Exam Duration: | 90 minutes |
| Available Languages: | English |
| Related Certifications: | Salesforce Marketing Cloud Administrator Salesforce Marketing Cloud Developer |
| Real Exam Qty: | 60-70 |
| Passing Score: | 65% |
| Certificate Validity Period: | 2 years |
| Recommended Training: | Trailhead: Marketing Cloud Advanced Cross Channel |
| Exam Registration: | Salesforce Certification Portal Pearson VUE |
| Sample Questions: |  |
| Exam Way: | Online proctored or onsite at Pearson VUE test centers |
| Pre Condition: | Recommended: experience with Marketing Cloud, cross-channel campaigns, and core studio tools |
| Official Syllabus URL: | https://trailheadacademy.salesforce.com/certificate/exam-mc-advanced-cross-channel-ap---AP-214 |
Salesforce Marketing-Cloud-Advanced-Cross-Channel Exam Syllabus Topics:
| Section | Weight | Objectives |
|---|---|---|
| Topic 1: Distributed Marketing | 2% | - Features and sending options |
| Topic 2: Interaction Studio | 8% | - Real-time personalization - Best practices for customer interaction |
| Topic 3: Social Studio | 12% | - Social customer service strategies - Functionality and configuration |
| Topic 4: Mobile (SMS/Push) | 13% | - WhatsApp integration - Mobile Studio configuration - MobileConnect, MobilePush, GroupConnect features |
| Topic 5: Ad Studio | 10% | - Audience targeting and integration - Paid media alignment |
| Topic 6: Einstein for Marketing Cloud | 23% | - Configuration and implementation - Personalization and optimization - Einstein capabilities and features |
| Topic 7: Triggers | 7% | - SOAP and REST API capabilities - Triggered sends and automation |
| Topic 8: Journey Orchestration | 25% | - Datorama vs Google Analytics capabilities - Customer journey best practices - Reporting and analytics tools |
Marketing-Cloud-Advanced-Cross-Channel Preparation Questions and Answers
This package includes 102 practice questions for the Salesforce Marketing Cloud Advanced Cross Channel exam. Every answer is verified by an experienced team of experts, so you can trust what you study.
The Salesforce Marketing Cloud Advanced Cross Channel exam requires a score of 65% to pass, and the official registration fee is $200 USD. Factoring in both before you start helps you plan the full cost of certification.
Many candidates combine practice questions with official training. Recommended options include:
One purchase covers the full journey: three versions of the material (PDF, PC test engine, and online version), a free demo to try before buying, 365 days of free updates delivered automatically, and customer service you can reach whenever a question comes up. Nothing essential is sold separately.
The Salesforce Marketing Cloud Advanced Cross Channel practice questions are organized around the official exam objectives. Key topics include:
- Interaction Studio (8%)
- Triggers (7%)
- Distributed Marketing (2%)
Keeping your revision mapped to these objectives makes every session productive.
Yes. Candidates who come back for additional certifications receive discounts when they buy further practice packages. If you already hold one of our products, ask our staff about the current returning-customer offer before your next purchase.
You can register for the Salesforce Marketing Cloud Advanced Cross Channel exam through the official channels:
The Salesforce Marketing Cloud Advanced Cross Channel exam is scored on a scale where 65% is required to pass, and the official exam fee is $200 USD.
Recommended: experience with Marketing Cloud, cross-channel campaigns, and core studio tools
You can confirm the current eligibility requirements on the official Marketing-Cloud-Advanced-Cross-Channel exam page before you register.
The Salesforce Marketing Cloud Advanced Cross Channel exam contains 60-70 questions, and you will have 90 minutes minutes to complete them. Training against the same volume of questions prepares both your knowledge and your pace.
Salesforce Marketing Cloud Advanced Cross Channel Sample Questions:
Question #1
Which step must be completed before creating audiences with
Advertising Studio in order to send advertisements to Facebook,
Pinterest, Google or LinkedIn platforms?
- A. No steps are required since it is already configured in your Marketing Cloud account.
- B. Call the platform hotline to ask for permission to send advertisements.
- C. First create and setup a business/advertising account with the audience platform
- D. Have subscribers opt-in.
Correct Answer: C 🗳️
Question #2
How often is the model refreshed for Einstein engagement frequency(uses 2Sday& data)-weekly
- A. Biweekly
- B. monthly
- C. hourly
- D. daily
Correct Answer: D 🗳️
Explanation: Only visible for DumpsTests members. You can sign-up / login (it's free).
Question #3
How does Marketing cloud connect help when you want to trigger journey when a record is created in sales cloud contact, Select 2.
- A. Sales cloud entry audience in journey builder
- B. Use an api to create record in sales cloud directly from the ecom site
- C. Use a api to trigger journey directly from ecom site and use email address as subscriber key.
- D. Use synchronized de, query to a sendable DE and use automation studio schedule to inject contact every 15 mins
Correct Answer: A,D 🗳️
Question #4
Which three features are supported in MC Advertising Studio?
- A. Linkedin user matching
- B. Tiktok user matching
- C. LinkedIn company matching
- D. Facebook advanced match
- E. Myspace user matching
Correct Answer: A,C,D 🗳️
Question #5
What is the fastest method of adding web analytics tags to all posts created in Social Studio Publish?
- A. Workspace Shared Notes
- B. Publish Macros
- C. Individually
- D. Post Approvals
Correct Answer: B 🗳️
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