Pegasystems PEGACPMC74V1 : Certified Pega Marketing Consultant (CPMC) 74V1

  • Exam Code: PEGACPMC74V1
  • Exam Name: Certified Pega Marketing Consultant (CPMC) 74V1
  • Updated: May 26, 2026   Q&As: 65 Questions and Answers

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Pegasystems PEGACPMC74V1 Exam Syllabus Topics:
TopicDetails
Topic 1
  • Marketing With Traditional Outbound Campaigns
  • Designing An Offer For Email Customer Engagement
Topic 2
  • Designing A Strategy For Multi-Channel Customer Engagement
  • Measure Marketing Effectiveness Using Control Groups
Topic 3
  • Running Simulations To Test Offer Distribution
  • Learning From Historical Interactions
Topic 4
  • Designing An Offer For Multi-Channel Customer Engagement
  • Marketing Driven By Real-Time Events
Topic 5
  • Optimizing The Customer Value In The Call-Center
  • Identifying An Audience For Outbound Customer Engagement
Topic 6
  • Getting Started With Pega Marketing
  • The Importance Of Propositions
  • Adaptive Outbound Marketing
Topic 7
  • Limiting The Offer Volume In Outbound Customer Engagement
  • Web Marketing Driven By Real-Time Containers

Reference: https://academy.pega.com/library/74/certified-pega-marketing-consultant

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